Wajid Ullah

اَلَمْ نَشْرَ ح

اَلَمْ نَشْرَحْ لَكَ صَدْرَكَ(1)           وَ وَضَعْنَا عَنْكَ وِزْرَكَ(2)           الَّذِیْۤ اَنْقَضَ ظَهْرَكَ(3)           وَ رَفَعْنَا لَكَ ذِكْرَكَ(4)           فَاِنَّ مَعَ الْعُسْرِ یُسْرًا(5)           اِنَّ مَعَ الْعُسْرِ یُسْرًا(6)           فَاِذَا فَرَغْتَ فَانْصَبْ(7)           وَ اِلٰى رَبِّكَ فَارْغَبْ(8)          

Step-by-Step Guide to Start with SEO

Step-by-Step Guide to Start with SEO

Step-by-Step Guide to Start with SEO | SEO

What is SEO?

Search Engine Optimization (SEO) is the process/method of improving your website’s visibility on search engines (like Google) to appear higher in search results when users look for specific keywords. SEO is a long-term strategy but is highly effective for building credibility and consistent traffic.

When your website ranks good on search engines, it attracts organic traffic (visitors without paid ads). SEO is a long-term strategy but is highly effective for building credibility and consistent traffic.

How SEO Works

Algorithms are used by search engines to rank websites based on several factors.

    1. Relevance: Does your content match the user’s search intent?
    2. Quality: Is your content high-quality, engaging, and trustworthy?
    3. Technical Aspects: Does your website load fast, and is it mobile-friendly?

Types of SEO

    1. On-Page SEO: Optimizing the structure and contents of your website.
    2. Off-Page SEO: Building authority through backlinks from other websites.
    3. Technical SEO: Ensuring your website is technically optimized (speed, mobile-friendliness, etc.).

Step-by-Step Guide to Start with SEO

Here’s how you can learn and implement SEO:

Step 1: Understand Keywords

A keyword is a phrase that people type into a search engine to find information.  For example:

    • If someone searches “best shoes for running,” “best shoes for running” is a keyword.

How to Find Keywords:

      1. Try using free tools like Google Keyword Planner, Ubersuggest, or AnswerThePublic.
      2. Look for keywords with:
        • High search volume (lots of people searching).
        • Low competition (easier to rank).

Step 2: Create High-Quality Content

Once you have keywords, create content around them.

Content Creation Tips:

    • Title: Include the keyword in your title (e.g., “10 Best Running Shoes in 2024”).
    • Headings: Use keywords in subheadings (H1, H2 tags).
    • Body: Naturally include the keyword throughout your text, but avoid stuffing it.
    • Solve problems or answer questions with your content.

Step 3: Optimize On-Page SEO

On-page SEO focuses on your website’s content and structure.

Key On-Page SEO Elements:

      1. Title Tags: Use a compelling title that includes your keyword.
      2. Meta Description: Write a short summary (160 characters) with your keyword.
      3. URLs: Keep URLs short and keyword-rich (e.g., www.example.com/best-shoes).
      4. Internal Linking: Include links to your website’s other pages.
      5. Image Optimization:
        • Compress images to improve load speed.
        • Add “alt text” using keywords for better accessibility.

Step 4: Build Backlinks (Off-Page SEO)

Backlinks are links from other websites to yours. You can use them to signal to search engines that your site is trustworthy.

How to Get Backlinks:

      1. Write guest posts for other blogs.
      2. Use social media or forums to share your content.
      3. Reach out to websites and suggest linking to your valuable content.

Step 5: Focus on Technical SEO

Technical SEO ensures your site performs well technically.

Checklist:

    • Mobile-Friendly: Your site should look good and work well on mobile devices.
    • Speed: Use tools like Google PageSpeed Insights to check and improve your website speed.
    • Sitemap: Submit your sitemap to Google through Google Search Console.
    • HTTPS: Use SSL certificates for a secure website (https://).

Step 6: Track and Improve

SEO is ongoing. Use tools to monitor your progress:

    • Google Analytics: See how much traffic your site gets.
    • Google Search Console: Check which keywords bring traffic.
    • SEMrush or Ahrefs: Analyze your competitors and improve your strategy.

Simple SEO Workflow

    1. Research: Use a tool to find 5 low-competition keywords.
    2. Write Content: Create a blog post targeting each keyword.
    3. Optimize: Add keywords to your title, headings, and meta descriptions.
    4. Promote: Share your blog on social media and ask for backlinks.
    5. Track: Use Google Analytics to see how your content performs.

Example SEO Scenario

Suppose you create a blog post: “Top 10 Mobile Apps for Fitness in 2024

    1. Keyword: “Best fitness apps 2024”
    2. Title: “10 Best Fitness Apps in 2024 for Health Enthusiasts”
    3. Content:
        • List the apps.
        • Include tips for using each app.
      • Make it engaging by adding images and videos.
    4. Promotion:
      • Share it on Facebook and Instagram.
      • Ask fitness bloggers to link to your post.

Expected Results

    • SEO takes 3–6 months to show significant results.
    • A well-optimized blog can bring consistent traffic, leading to ad revenue or affiliate income.

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